About ReelCute

Hi, we're ReelCute — and we think making your own badge reel should be half the fun.

Our star is the DIY Decoden Kit: a badge reel base, 70–100 ml of cream glue, two piping tips, design-matched charms, beads, sprinkles, letters, and a step-by-step guide. No craft experience required. If you can frost a cupcake, you can make this.

About the letters: Small round letter beads come as a 100-piece assorted mix, so exact letters vary. Large-letter options include a complete A–Z set.

Beginner-friendly: most designs take about 15–20 minutes to make, then need 24–48 hours to air-dry. One reel usually uses only 20–30 ml of cream, leaving plenty to practice or decorate card holders, phone cases, keychains, pens, and more.

It doesn't have to look exactly like ours. Making it uniquely yours is the whole point. If you want a do-over, fresh cream can be rinsed from the acrylic base with clean water during roughly the first five minutes; dry the base and start again.

Not in a crafty mood? Choose Ready-to-Wear and a professional ReelCute maker will hand-finish the design for you, so you can skip straight to the cute.

We're a small shop, and every order genuinely means a lot to us. Every ReelCute piece is made to order and ships within 5–8 business days. Most U.S. orders arrive within about 15 business days from purchase, with tracking emailed as soon as the order ships.

Your work badge, but make it yours.
— The ReelCute team · Follow along @reelcute_diy